Wired to Create

Tap Your Innate Creativity to Drive Bolder Ideas and Bigger Breakthroughs

Too many people don’t think they’re capable of generating the breakthrough ideas their organization desperately needs. They’re wrong. And this presentation inspires them how to contribute in ways they never imagined.

Creativity isn't reserved for the "naturally gifted" — it's wired into all of us. The problem isn't that people lack creative capacity. It's that they've never been shown how to find it, trust it, and activate it. In an era of AI, that capacity matters more than ever, freeing us to refocus on what humans do best: bold ideation, collaborative insight, and imaginative thinking at its most powerful.

In this electrifying, mind-expanding talk, Abigail Posner, a force of nature on stage, shows every person in the room how to unlock their innate creative potential. She hands them a rich toolkit spanning anthropology, neuroscience, real-world business examples, and AI-powered analysis to generate bold ideas and compete in times of seismic change.

Audiences leave equipped with concrete tools to activate their creativity immediately.

Tangible Takeaways

  • Discover why the most valuable currency isn't technical skill, it's distinctly human creativity. Curiosity, imagination, and collaborative sense-making are now the defining competitive advantage

  • Be inspired to nurture, trust, and activate your innate creative potential to generate bold ideas that move the needle

  • Understand a cross-disciplinary set of lenses drawn from anthropology, neuroscience, technology, and creative development to unlock new dimensions of thinking

  • Get a full-spectrum toolkit for strategically deploying each to unearth the freshest, most generative ideas for any challenge, using a full-spectrum toolkit for uncovering ideas: from ethnographic observation and behavioral research to quantitative data and AI-powered analysis

What Clients are Saying About Wired to Create

“Abigail … brought a human, strategic lens to creativity that felt both refreshingly grounded and incredibly useful. Her message was clear: creativity isn’t optional – it’s foundational. The heart of great strategy, culture, and growth lies in intentionally tapping our creative instincts, not just waiting for inspiration to strike.”

— Founder of EcoStiks

“I was fortunate enough to attend the DMAI Convention in Minneapolis recently and I was even more fortunate to have the privilege of listening to you speak. I found your presentation so inspirational and valuable. I love seeing strong women in leadership roles so that was very inspiring and the content of your presentation was absolute gold. I took so many notes and I feel I can take a lot of your words about creativity back and use it within my role.”

- Tourism Tropical North Queensland